Difference between revisions of "Dewi Mustikasari Immanuel"

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Dewi Mustikasari Immanuel, S.E., M.M., CPM (Asia) is a Assistant Professor in Universitas Ciputra. She joined Universitas Ciputra since 2012 and currently part of Management.
<p>Dewi Mustikasari Immanuel, S.E., M.M., CPM (Asia) is a Assistant Professor in Universitas Ciputra. She joined Universitas Ciputra since 2012 and currently part of Management.</p>
== Author Pages ==
== Author Pages ==
{| class="wikitable"
{| class="wikitable"
|-
|ORCiD
|https://orcid.org/0000-0002-9495-6729
|-
|-
|Google Scholar
|Google Scholar
|https://scholar.google.co.id/citations?user=bijt630AAAAJ
|https://scholar.google.co.id/citations?user=bijt630AAAAJ
|-
|SINTA
|https://sinta.ristekbrin.go.id/authors/detail?id=6678163&view=overview
|}
== Expertise ==
* Consumer Behavior
* Marketing Management
* Organizational Behavior
* Entrepreneurship
== International Journal ==
*[http://www.jistm.com MOBILE PAYMENT ADOPTION INTENTION DURING PANDEMIC COVID-19 IN INDONESIA. ''JOURNAL OF INFORMATION SYSTEM AND TECHNOLOGY MANAGEMENT (JISTM)'' (2020)]
== National Journal indexed by Sinta ==
*[https://jurnaljam.ub.ac.id/index.php/jam/article/view/2134 THE IMPACT OF USING INFLUENCER ON CONSUMER PURCHASE INTENTION WITH ATTITUDE TOWARDS INFLUENCER AND BRAND ATTITUDE AS MEDIATOR. ''Jurnal Aplikasi Manajemen (JAM)- Universitas Brawijaya'' (2021)]
*[http://jurnal.unmer.ac.id/index.php/jbm/issue/view/356/showToc ENGAGING PURCHASEENGAGING PURCHASE DECISION OF CUSTOMERS IN MARKETPLACE CHANNEL: A STUDY OF FASHION ONLINE RETAIL. ''Jurnal Bisnis dan Manajemen'' (2020)]
*[http://jurnaljam.ub.ac.id/index.php/jam/article/view/1225/971 Price Perception : Effect of Coupon Proneness and Sale Proneness on Consumer Impulse Buying. ''Journal of Applied Management (JAM)'' (2018)]
*[https://journal.uc.ac.id/index.php/JEE/article/view/624 THE IMPLEMENTATION OF MARKETING 3.0 TO MSMES IN SURABAYA CITY. ''Journal of ENTREPRENEUR and ENTREPRENEURSHIP'' (2018)]
*[http://ejournal.uksw.edu/jeb/article/view/656/pdf Desain Triangulasi Konkuren dalam Menganalisis Model 3I Marketing 3.0 sebagai Entrepreneurial Marketing Usaha Mikro Kecil Menengah Menghadapi Masyarakat Ekonomi ASEAN. ''Jurnal Ekonomi dan Bisnis (JEB) UKSW'' (2017)]
*[http://ejournal.uksw.edu/jeb/article/view/557 Identifikasi Peranan Orang Tua Wirausaha dalam Pembentukan Karakter Entrepreneurial Spirit dan Keberlangsungan Business Project Mahasiswa Universitas Ciputra. ''Jurnal Ekonomi dan Bisnis'' (2016)]
== National Journal ==
*[http://journal.pdmi-pusat.org/index.php/jas/article/view/27 PELATIHAN MANAJEMEN PEMASARAN PADA SISWA SEKOLAH CITRA BERKAT SURABAYA SEBAGAI PERSIAPAN CALON ENTREPRENEUR GENERASI MUDA. ''Jurnal Abdimas Sosek'' (2021)]
*[http://jahe.or.id/index.php/jahe/article/view/10 Pelatihan Pemanfaatan Media Sosial untuk Membentuk Branding Produk Madu Anak-Anak Panti Asuhan Al Madina. ''Journal of Human and Education'' (2021)]
*[https://jurnal.machung.ac.id/index.php/parsimonia ANALISIS KEPUTUSAN PEMBELIAN PRODUK HAMPERS (STUDI EMPIRIS PADA KONSUMEN PRODUK HAMPERS DI SURABAYA). ''Parsimonia'' (2020)]
*[https://journal.uc.ac.id/index.php/performa/article/view/1720 The Influence of Product Design and Product Quality on Boca Booth Purchase Decision. ''Jurnal Performa'' (2020)]
*[https://journal.uc.ac.id/index.php/performa/article/view/1648/1316 The Effect of Product Quality and Price Perception on Purchase Intention of CUCU Prospective Consumers. ''Jurnal Performa'' (2019)]
== National Proceeding ==
*Price Perception: Coupon Proneness dan Sale Proneness pada Konsumen Matahari Department Store Surabaya. ''Prosiding MEBC 2017'' (2017)
*[http://fmi8palu.com/ PENGARUH STORE LAYOUT PADA STORE PATRONAGE DENGAN PRICE PERCEPTION SEBAGAI PEUBAH PEMODERASI: STUDI EMPIRIS PADA RANCH MARKET SURABAYA. ''Forum Manajemen Indonesia (FMI) 8'' (2016)]
*Identifikasi Pengaruh Budaya Entrepreneurship Universitas Ciputra terhadap Sustainability Business Project Mahasiswa. ''4th Economics & Business Research Festival'' (2015)
*Model 3i Marketing 3.0 sebagai Entrepreneurial Strategy UMKM Menghadapi MEA 2015. ''4th Economics & Business Research Festival'' (2015)
== Formal Educations ==
{| class="wikitable"
!Year
!Level
!School/Institution/University
|-
|2003
|S1
|Universitas Merdeka Malang
|-
|2007
|S2
|Universitas Airlangga


|}
|}

Revision as of 13:27, 20 January 2022

Dewi Mustikasari Immanuel, S.E., M.M., CPM (Asia)

Profile Picture Dewi Mustikasari Immanuel.jpg

Joined:
2012
Major:
Management
Academic rank:
Assistant Professor

Dewi Mustikasari Immanuel, S.E., M.M., CPM (Asia) is a Assistant Professor in Universitas Ciputra. She joined Universitas Ciputra since 2012 and currently part of Management.

Author Pages

ORCiD https://orcid.org/0000-0002-9495-6729
Google Scholar https://scholar.google.co.id/citations?user=bijt630AAAAJ
SINTA https://sinta.ristekbrin.go.id/authors/detail?id=6678163&view=overview

Expertise

  • Consumer Behavior
  • Marketing Management
  • Organizational Behavior
  • Entrepreneurship

International Journal

National Journal indexed by Sinta

National Journal

National Proceeding

Formal Educations

Year Level School/Institution/University
2003 S1 Universitas Merdeka Malang
2007 S2 Universitas Airlangga
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